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For Restaurants

BOSTON ASIAN RESTAURANT WEEK

Boston Asian Restaurant Week is a celebration of the API community in the Great Boston area. The purpose is to elevate the representation and visibility of our diverse community by highlighting our community of restaurants.

Your businesses go beyond tokenism and superficial portrayals, aiming for depth, authenticity, and an accurate reflection of the diverse Boston experience. We want to convey that through this event. Please spread the word!

 

Why Boston Asian Restaurant week? 

  • Help us to represent and celebrate the diversity of Asian food and culture during AAPI Heritage Month!

  • Be spotlit amongst peers during this event, where patrons are more inclined to open their wallets to our community to secure regular patrons.

  • Drive new patrons to your business throughout the week

Who is NAAAP Boston?

The National Association of Asian American Professionals is a 501c-3 organization and community of Asian Americans working together to raise the bar of leadership and celebrate our diverse heritage. NAAAP Boston is the local chapter.

How to Participate

  1. Choose 1-3 featured dishes on your current menu that you feel would represent your restaurant - customers who want to participate must purchase one of  these dishes and be able to receive a stamp on their “passport” that they can use to redeem for prizes

  2. We’ll push this to our website and help with digital social marketing (Press, social media, email, word of mouth, etc.)

  3. OPTIONAL: Provide 1-5 gift cards that we can use as prizes and incentives to participate. NAAAP will also produce prize swag, however, this is another opportunity for restaurants to have an additional touch point with patrons

Heritage Month Celebration

NAAAP will host a kick-off event during the last week of April. This will be a pre-May AAPI Heritage Month celebration with press, local government, and sponsors. Each restaurant will automatically be invited to attend the celebration. 

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